Media Sales Services

Digital Media Sales: Turn Digital Inventory Into Dollars

Are you losing digital media revenue due to lack of sales expertise? At Target Media Sales, we have broad, deep, and extensive experience selling web advertising, e-letter sponsorships, and other forms of online advertising such as digital editions, e-directory listings, and webinars, both as stand-alone products and as cross-media packages. It takes more than reading a rate off a digital rate card to effectively sell online media. That’s why we take the time to fully engage in and understand your digital media offerings. That way we can fully communicate the value proposition and deliver the best ROI to your advertisers.

Print Media Sales: Increase Your Advertising Page Revenue

Are your magazine ad page revenues falling without a matching increase in digital revenue?

Maybe you need an ad rep that knows how to successfully position print versus digital. At Target Media Sales, we believe that you have to understand what business professionals in your industry do during their workday to intelligently recommend media strategies for advertisers. In fact, here’s our recent blog post on that topic.

Our advertisers trust our print media recommendations because we demonstrate that we understand their business, their industry, and who they want to reach with their ad message.

Trade Show Sales: Package Exhibit Space With Sponsorships

Want to maximize the revenue from your events?

At Target Media Sales, we have extensive experience cross-selling advertising, sponsorships, and exhibit space. We know that for most events, 80% or more of revenue is generated by trade show booth sales. But sponsorships and an ever-increasing menu of “brand visibility” options are quickly gaining ground.

We know how to package exhibit space with sponsorships and other creative branding opportunities. We know how to “pre-sell” next year’s show during this year’s event. And we know how to turn exhibitors into magazine advertisers — and magazine advertisers into exhibitors!